Zero Frustration Philosophy
Frustration is the opposite of inspiration.
Putting the Milk in the Front of the Store – An IT Service Philosophy
What can be done that is disruptive in the IT industry and yet still lowers your customer’s effort?
Integrating with SaaS – Align Your Business and Technological Strategies
Top concerns to consider when integrating with a third party SaaS product.
Three Unbreakable Rules for User Interfaces
We do not like to interact with lifeless machines – find a way to liven up your user interface.
How Much Does a Website Cost?
I’ll tell you what an online product costs to develop in today’s multi-device world: it depends.
The value of design, defined.
As Steve Jobs put it, “Most people make the mistake of thinking design is what it looks like. People think it’s this veneer…Design is how it works.”
10 Ways to Create a Memorable User Experience
10 universal tips on how to create a memorable user experience for the humans on the other side of the screen.
The 4 Top Trends in Product Development to Watch in 2015
Are you a product manager that is responsible for a web or mobile product? Here are the top 4 product development trends that you can’t ignore in 2015.
Measuring Engagement
Is your website built with the intention to drive traffic, sell products and convert prospects into leads? If so, it may be missing the mark. Engagement is key – are you measuring for it?
3 Lessons from Sun Tzu for Your Technology
Winning the attention war in today’s market is about earning brand advocacy from your customers by inspiring them at every interaction point. Here are 3 lessons we can learn from Sun Tzu that will help us succeed in our online marketing battles.
